UNIVERSITY OF WASHINGTON / Associate Director, Brand & Creative
I was the leader of a high performance team of visual communicators responsible for the visual identity of the University of Washington. We led the university brand effort in creating advertising, marketing, admissions, advancement and event collateral. My team partnered with campus units as well as the office of the president to ensure a cohesive and consistent brand positioning and visual identity.
Examples seen here: Together campaign launch materials, admissions and law school recruitment collateral, donor recognition event invitations, annual report, and visitor brochure / uw.edu